Friday, October 28, 2011

Patient Advocacy and Engagement Meets Medical Research Institutions And Triumphs: First #hchlitss chat transcript with Katherine Leon and Laura Haywood-Cory


Katherine K. Leon, @katherinekleon, & Laura Haywood-Cory, @ncscadsurvivor, joined us as the first guests of the health communication, health literacy and social sciences #hchlitss chat.  They provided a "how-to" for patients who are interested in having more research done on "rare" disorders and on disorders that patients feel are not being fully addressed.

Below is a transcript of the event.  Read from the bottom to the top.


rv_rikard Oh YES @kdhoffman2! Until next week!!! #hchlitss -9:02 PM Oct 27th, 2011

kdhoffman2 @katherinekleon & @ncscadsurvivor Thank you I have learned SO MUCH! #hchlitss -9:01 PM Oct 27th, 2011

kdhoffman2 Until next week? Am I right @rv_rickard? #hchlitss -9:00 PM Oct 27th, 2011

chemobrainfog @joltdude absolutely, obscure (ignored) cognitive issues, hence my name, i appreciate info #hchlitss -9:00 PM Oct 27th, 2011

kdhoffman2 RT @rv_rikard: Copy of this discussion will be made available on http://t.co/TSr5WeLB @kdhoffman2 and @rv_rikard #hchlitss -9:00 PM Oct 27th, 2011

katherinekleon Thrilled to be your guest. You made it easy and gratifying - thx! #hchlitss -8:59 PM Oct 27th, 2011

kdhoffman2 You sure have set the bar high! #hchlitss -8:59 PM Oct 27th, 2011

KathyKastner Thank you for the welcome :) and for co-host.@rv_rikard #hchlitss -8:59 PM Oct 27th, 2011

ncscadsurvivor What @katherinekleon said - always happy to talk w/ others. #hchlitss -8:59 PM Oct 27th, 2011

teaminspire Thx 2 @katherinekleon & @ncscadsurvivor & @kdhoffman2 for inaugural #hchlitss. You've set the bar high. -8:58 PM Oct 27th, 2011

joltdude I only mean obscure in that it takes that much more effort and determination to get someone to notice and reasearch your illness.. #hchlitss -8:58 PM Oct 27th, 2011
rv_rikard Copy of this discussion will be made available on http://t.co/eGh4ceKU @kdhoffman2 and @rv_rikard thank you for coming!! #hchlitss -8:58 PM Oct 27th, 2011

kdhoffman2 Well, here's another NC jperson #hchlitss -8:58 PM Oct 27th, 2011

kdhoffman2 thank you RV for co-hosting...and thank you @ncscadsurvivor and @katherinekleon for being wonderful first guests #hchlitss -8:58 PM Oct 27th, 2011

KathyKastner #hchlitss thank you all so much. Wonderful to learn from you. Kudos @kdhoffman2 ! -8:58 PM Oct 27th, 2011
joltdude Mebby patients and empowered people can get the #fda out of its shell...#hchlitss -8:58 PM Oct 27th, 2011
ncscadsurvivor @AfternoonNapper Neat! Always good to meet another NC person. :) #hchlitss -8:57 PM Oct 27th, 2011

katherinekleon Make that "has" ... Thank you @kdhoffman2, @rvrikard, and @ncscadsurvivor as always. Always willing to talk more, try to help #hchlitss -8:57 PM Oct 27th, 2011

FMDGirl @AfternoonNapper Thank you for telling me about this chat! Glad I did not miss it- TY SCAD girls you rock! #hchlitss -8:57 PM Oct 27th, 2011

chemobrainfog TY for sharing. "obscure med mysteries" .. yes, some ideas on how to put a lot of women like me in ONE place #hchlitss -8:57 PM Oct 27th, 2011

kdhoffman2 @joltdude so true #hchlitss -8:57 PM Oct 27th, 2011

AfternoonNapper @ncscadsurvivor @rv_rikard FYI - I'm in NC too... on the tall end of the state. :) #hchlitss -8:56 PM Oct 27th, 2011

ncscadsurvivor Thank you for inviting us. I hope we've given some help to other pt groups who want to organize. #hchlitss -8:56 PM Oct 27th, 2011

FMDGirl @katherinekleon agree! :) #hchlitss -8:56 PM Oct 27th, 2011

KathyKastner RT @rv_rikard: I also want to thank @kdhoffman2 for leading the cause to 2 organize the 1st #hchlitss chat! #hchlitss -8:56 PM Oct 27th, 2011

kdhoffman2 What can we take away from this discussion? Any closing thoughts? #hchlitss -8:56 PM Oct 27th, 2011
joltdude But it shows that pts and people with enough drive and ambition, can get people working on even more obscure medical mysteries #hchlitss -8:56 PM Oct 27th, 2011
katherinekleon Who had red wine! I need a glass. This was wonderful. I hope it was helpful to you all. #hchlitss -8:55 PM Oct 27th, 2011
rv_rikard I also want to thank @kdhoffman2 for leading the cause to 2 organize the 1st #hchlitss chat! #hchlitss -8:55 PM Oct 27th, 2011
AfternoonNapper So wonderful to hear about your contributions! Thank you for sharing. #hchlitss -8:55 PM Oct 27th, 2011

joltdude Its one thing to read a PDF and hear about you.. Its another to see actual patients telling how it went down #hchlitss -8:55 PM Oct 27th, 2011
kdhoffman2 Yes, thank you so much for sharing all of this with us. #hchlitss -8:55 PM Oct 27th, 2011

rv_rikard We are nearing 5 min til 9pm. B4 we end many thanks to our guests @katherinekleon & @ncscadsurvivor for sharing this evening! #hchlitss -8:54 PM Oct 27th, 2011

katherinekleon Also important to not dilute online resource of patients. Keep centralized, like our WH/Inspire community #hchlitss -8:54 PM Oct 27th, 2011

katherinekleon Knew mass campaign wouldn't work. Needed org geared to women. Big institution. Research focus. Mayo Clinic/WH partnership KEY. #hchlitss -8:53 PM Oct 27th, 2011

ncscadsurvivor @kdhoffman2 Interestingly, think I'm the only SCAD on patientslikeme; people seem to gravitate 2 different sites, depending on dx. #hchlitss -8:53 PM Oct 27th, 2011

kdhoffman2 @katherinekleon I think that you must have spent a lot of time in that planning to make this happen--determination #hchlitss -8:52 PM Oct 27th, 2011

ncscadsurvivor @katherinekleon Yes, research the researchers; find 1s who are interested in your condition & make them interested in you. #hchlitss -8:51 PM Oct 27th, 2011

FMDGirl Researchers/ doctors need to hear from multiple voices to buy in. One organization can't do it alone w/ #raredisease #hchlitss -8:51 PM Oct 27th, 2011

kdhoffman2 Maybe with EHR there will be more sharing by patients...I'm thinking of patientslikeme. #hchlitss -8:51 PM Oct 27th, 2011
katherinekleon Planning stage is important. Find organizations already connected or that would be good collaborators. #hchlitss -8:50 PM Oct 27th, 2011
FMDGirl @ncscadsurvivor thanks for clarifying that point! #hchlitss -8:49 PM Oct 27th, 2011

katherinekleon yes, over time. Your goal may align with org you don't know yet. Research potential orgs to understand how your goals might mesh. #hchlitss -8:49 PM Oct 27th, 2011

ncscadsurvivor @kdhoffman2 They're starting; @EdBennett has good list of hospital participation in SM over the past few years. It's growing. #hchlitss -8:49 PM Oct 27th, 2011

kdhoffman2 or maybe I should be asking how can we get more Medical centers to be interested in this? #hchlitss -8:49 PM Oct 27th, 2011
AfternoonNapper The National Cancer Institute is pretty adept with SoMe. I think they would be open to such a partnership. #hchlitss -8:49 PM Oct 27th, 2011

FMDGirl @kdhoffman2 I believe others will follow. Mayo is a leader and they always have been #hchlitss -8:48 PM Oct 27th, 2011

katherinekleon Advice = Think like consumer marketer. Product to sell. Researchers want diagnosed bodies to study. Total package! #hchlitss -8:48 PM Oct 27th, 2011

kdhoffman2 I wonder do you all think other research centers are going to be like Mayo, interested in social media? and research like this? #hchlitss -8:47 PM Oct 27th, 2011

ncscadsurvivor WomenHeart def. brought all of the pieces together-Katherine, Dr. Hayes, chance to make the case 4 research in person. #hchlitss -8:47 PM Oct 27th, 2011

katherinekleon Q4 Yes gave edge. Participant data from WH online forum. Familiar to Dr. Hayes. Valid group to reach. Easy to promote Mayo/WH link #hchlitss -8:47 PM Oct 27th, 2011

FMDGirl @katherinekleon You said the KEY word! TRUST if the community does not trust it will not participate #FMDChat #hchlitss -8:46 PM Oct 27th, 2011

FMDGirl @ncscadsurvivor well said! #hchlitss -8:46 PM Oct 27th, 2011

katherinekleon Yes. Worked both ways. WH helped "sell" study to Mayo. Mayo helped sell the study to WH SCAD community. They had to trust to join. #hchlitss -8:45 PM Oct 27th, 2011

rv_rikard RT @kdhoffman2: Q4: Mayos event Women Hrt Symp. seems to have given you an edge being visible. Do you agree? Advice for others? #hchlitss -8:45 PM Oct 27th, 2011

ncscadsurvivor @AfternoonNapper For the future. I'm fixed, not cured. But maybe my niece + nephew + their kids will never hear "We don't know." #hchlitss -8:45 PM Oct 27th, 2011

FMDGirl @katherinekleon Yes! Genetics- when we were at the mayo summit talked at length to @westr- what a great resource he is! #hchlitss -8:45 PM Oct 27th, 2011

KathyKastner Not necessarily: I feel more knowledgeable ;)RT @kdhoffman2: @KathyKastner Bad experiences would keep you from doing that again #hchlitss -8:44 PM Oct 27th, 2011

kdhoffman2 Q4: Mayo's event Women Hrt Symp. seems to have given you an edge being visible. Do you agree? Advice for others? #hchlitss -8:44 PM Oct 27th, 2011

ncscadsurvivor @katherinekleon @FMDGirl - metaphorically growing a pair, yes. Hard 2 talk back 2 person in white coat. #hchlitss -8:43 PM Oct 27th, 2011

katherinekleon @afternoonnapper - wanted to prove wasn't rare, could recur. Genetics? worried about kids. others on the msg board. They are loves #hchlitss -8:43 PM Oct 27th, 2011

kdhoffman2 @KathyKastner Bad experiences would keep you from doing that again #hchlitss -8:43 PM Oct 27th, 2011

ncscadsurvivor @kdhoffman2 It is, sometimes. Esp. w/ some of the meds typically given to heart pts, whether r not we need em. BBs cause fatigue. #hchlitss -8:42 PM Oct 27th, 2011
katherinekleon @FMDGirl - that is key, speaking up whether doc likes it or not. he'll still take the copay no doubt! #hchlitss -8:42 PM Oct 27th, 2011

KathyKastner #hchlitss My clinical trial experience has made me more knowledgeable, should I ever participate in another. :) -8:42 PM Oct 27th, 2011

FMDGirl Sorry about the double tweet and typo! #hchlitss -8:42 PM Oct 27th, 2011

AfternoonNapper Was your motivation for the study finding a possible cure for yourselves or trying to help others in the future or both? #hchlitss -8:42 PM Oct 27th, 2011

FMDGirl I have found that people who can speak up will. We advocate for each other. + outcomes with community/ team approach #hchlitss -8:41 PM Oct 27th, 2011

FMDGirl I have found that people who can speak up will. We advocate for each other. + oucomes with community/ team approach #hchlitss -8:41 PM Oct 27th, 2011

kdhoffman2 Exhaustion must have been part of your journey, @katherinekleon & ncscadsurvivor #hchlitss -8:41 PM Oct 27th, 2011

KathyKastner Got shorter and shorter of breath. (in my AD = do not want to suffocate) RT @kdhoffman2: @kathykastner what happened? #hchlitss -8:41 PM Oct 27th, 2011

katherinekleon @FMDGirl, @ncscadsurvivor - SCAD girls sounds much better than ladies! #hchlitss -8:40 PM Oct 27th, 2011

kdhoffman2 @kathykastner what happened? #hchlitss -8:39 PM Oct 27th, 2011

teaminspire RT @ncscadsurvivor: @chemobrainfog Esp w/ a rare dx, patient often knows more than the doc, which can be discouraging. "We don't know" pushed us. #hchlitss -8:39 PM Oct 27th, 2011
katherinekleon The 60-70 were active SCAD screen names on the msg board; as anonymous screen names, totally their call to step up #hchlitss -8:39 PM Oct 27th, 2011

FMDGirl @kdhoffman2 yes- trying to do that now for our rare disease, not an easy task #hchlitss -8:39 PM Oct 27th, 2011

PinkRibbonBlues RT @kdhoffman2: @pinkribbonblues BC Mets, w/ caveat of being fatigued, ill, etc. Illness as barrier to disease research #hchlitss -8:39 PM Oct 27th, 2011

KathyKastner #hchlitss I had a scary clin trial experience. -8:39 PM Oct 27th, 2011

FMDGirl I have to say how grateful I am to the SCAD girls and mayo clinic for taking a step towards participatory medicine #mayosmr #hchlitss -8:38 PM Oct 27th, 2011

katherinekleon @FMDGirl - that is my hope! @afternoonnapper ... the IRB approved 12 cases, I got 25 women to agree, 18 followed thru. #hchlitss -8:38 PM Oct 27th, 2011

kdhoffman2 RT @AfternoonNapper: @katherinekleon Explain the 18 cases vs. 60-70 willing to be studied please. Whats the difference? #hchlitss -8:38 PM Oct 27th, 2011

kdhoffman2 It seems in order to sell this to the MD-researchers you have to think "I'm going to make this as easy as possible for them" #hchlitss -8:38 PM Oct 27th, 2011

ncscadsurvivor Barriers: if organized online, people w/o Internet are excluded. #hchlitss -8:38 PM Oct 27th, 2011
katherinekleon other benefits include greater involvement. #hchlitss -8:37 PM Oct 27th, 2011

AfternoonNapper @katherinekleon Explain the 18 cases vs. 60-70 willing to be studied please. What's the difference? #hchlitss -8:37 PM Oct 27th, 2011

FMDGirl @katherinekleon That is really good though- just think about how many you will help now! Plus you have impacted FMD! #hchlitss -8:37 PM Oct 27th, 2011

ncscadsurvivor @KathyKastner Welcome! I have, for Plavix non-responders - turns out I'm normal, so it was short participation. #hchlitss -8:37 PM Oct 27th, 2011

rv_rikard RT @kdhoffman2: Q3: What are the potential benefits of patient initiated research? What are barriers? #hchlitss -8:36 PM Oct 27th, 2011

kdhoffman2 Welcome @KathyKastner and @Pinkribbonblues #hchlitss -8:36 PM Oct 27th, 2011

PinkRibbonBlues RT @katherinekleon: Self interest in advancing research. partnering with researchers #hchlitss -8:36 PM Oct 27th, 2011

FMDGirl MT Esp w/ a rare dx, patient often knows more than the doc, which can be discouraging. "We dont know" pushed us. #hchlitss -8:36 PM Oct 27th, 2011

kdhoffman2 @pinkribbonblues I think the women who have metastatic breast cancer might be interested in this doing pt-initiated research #hchlitss -8:36 PM Oct 27th, 2011

rv_rikard Welcome @KathyKastner #hchlitss -8:36 PM Oct 27th, 2011

katherinekleon Barriers, if rare disease, how to get valid pool of participants. For pilot of 12, I promised Dr. Hayes 25, delivered 18 cases. #hchlitss -8:36 PM Oct 27th, 2011

ncscadsurvivor @chemobrainfog Esp w/ a rare dx, patient often knows more than the doc, which can be discouraging. "We don't know" pushed us. #hchlitss -8:35 PM Oct 27th, 2011

KathyKastner #hchlitss Sry to jump in late. Health blogger, pt ed vid producer and.. clinical trial participant. Anyone else particiapted? -8:35 PM Oct 27th, 2011

PinkRibbonBlues RT @ncscadsurvivor: @AfternoonNapper Could be a lot for 1 person. Some folks just arent in a mental space of being researched #hchlitss -8:35 PM Oct 27th, 2011

katherinekleon @chemobrainfog - that's what kept me going! lots of poor treatment along the way. determined to make it right for others. #hchlitss -8:35 PM Oct 27th, 2011

FMDGirl RT @katherinekleon: Self interest in advancing research. partnering with researchers Agree #hchlitss -8:35 PM Oct 27th, 2011

FMDGirl Q3- barriers - hmmmm none! Seriously, I see it in FMD not enough being done- not enough pt input #hchlitss -8:34 PM Oct 27th, 2011

ncscadsurvivor So we walk a line btwn making sure every1 is aware of studies, w/o being pushy about them. I hope. #hchlitss -8:34 PM Oct 27th, 2011

katherinekleon Self interest in advancing research. partnering with researchers #hchlitss -8:34 PM Oct 27th, 2011

chemobrainfog Q3 have to believe pt knows their own body best, too many pt-s feel "dismissed" by docs #hchlitss -8:34 PM Oct 27th, 2011

AfternoonNapper @ncscadsurvivor LOL - that's only half of it. :) #hchlitss -8:34 PM Oct 27th, 2011

kdhoffman2 @katherinekleon having that consent and bodies must have made a huge

ncscadsurvivor @AfternoonNapper yowza, that's a lot for 1 person. Some folks just aren't in a mental space 2 go 2 next level, of being researched #hchlitss -8:33 PM Oct 27th, 2011

AfternoonNapper @FMDGirl Hi! #hchlitss -8:33 PM Oct 27th, 2011

FMDGirl Benefits- input from a variety of sources #hchlitss -8:32 PM Oct 27th, 2011

katherinekleon Benefits = bodies to study. Self identified, willing and eager. No two-year start up just to get consent. #hchlitss -8:32 PM Oct 27th, 2011

katherinekleon @FMDGirl - back atcha! #hchlitss -8:32 PM Oct 27th, 2011

FMDGirl Q3- research should be pt driven, we are the ones who are experiencing the disease #hchlitss -8:32 PM Oct 27th, 2011

ncscadsurvivor @FMDGirl Glad you're here! Welcome! #hchlitss -8:32 PM Oct 27th, 2011

rv_rikard RT @kdhoffman2: Q3: What are the potential benefits of patient initiated research? What are barriers #hchlitss -8:32 PM Oct 27th, 2011

rv_rikard Welcome @FMDGirl #hchlitss -8:32 PM Oct 27th, 2011

AfternoonNapper @ncscadsurvivor Had my own share of issues inc. gastric rupture, stroke and triple bypass. Dx of intimal fibromuscular dysplasia. #hchlitss -8:31 PM Oct 27th, 2011

FMDGirl Hi! Just joining - Kari love the SCAD girls :) #hchlitss -8:31 PM Oct 27th, 2011

kdhoffman2 Q3: What are the potential benefits of patient initiated research? What are barriers #hchlitss -8:31 PM Oct 27th, 2011
katherinekleon Marketed to the right org. Social media angle helped our cause. Easy access to patient pool sealed the deal. #hchlitss -8:30 PM Oct 27th, 2011

katherinekleon another + for us, Dr. Sharonne Hayes the "right" cardiologist. Interested, open, compassionate. Mayo already social media atuned. #hchlitss -8:30 PM Oct 27th, 2011

ncscadsurvivor @AfternoonNapper having a AMI + SCAD is pretty traumatic, we're told how rare it is + lucky to survive. Some still too traumatized #hchlitss -8:29 PM Oct 27th, 2011

katherinekleon at first the pilot was for 12 ... we hope (and think they are) all participating from the WH message board #hchlitss -8:29 PM Oct 27th, 2011

AfternoonNapper Why wouldn't every patient want to be studied? #hchlitss -8:28 PM Oct 27th, 2011

ncscadsurvivor @kdhoffman2 Yes, the fact that K could point to a group of 60-70 patients gave doc a ready-made database. #hchlitss -8:27 PM Oct 27th, 2011

katherinekleon @kdhoffman2, yes and researchers want diagnosed bodies to study. Total package! #hchlitss -8:27 PM Oct 27th, 2011

kdhoffman2 @ncscadsurvivor having the list of names was important? #hchlitss -8:26 PM Oct 27th, 2011
IIIGifts compelling methodology, especially for rare dz; pt recruitment already done, overcome some of the lack of funding issues #hchlitss -8:26 PM Oct 27th, 2011

katherinekleon Mass campaign wouldn't work. Needed org geared to women. Big institution. Research focus. Mayo Clinic/WomenHeart partnership KEY. #hchlitss -8:24 PM Oct 27th, 2011

kdhoffman2 patients collecting the data aren't hindered by HIPAA or IRB regs. #hchlitss -8:24 PM Oct 27th, 2011

ncscadsurvivor K had a list of patients ready and willing to be studied when we went to talk to Dr. Hayes @ Mayo. #hchlitss -8:24 PM Oct 27th, 2011

kdhoffman2 Maybe getting pt-prioritized research agenda 2 potential busy clinician- investigators will convince them 2 commit 2 new research #hchlitss -8:23 PM Oct 27th, 2011

katherinekleon Not just "we want to be researched." Why? Why you? How can you help researcher? Digging deep leads to ways to get job done. #hchlitss -8:22 PM Oct 27th, 2011

ncscadsurvivor @IIIGifts We're a trusting bunch; w/ a rare dx, we tend to doubt someone would join the online comm just to troll us. #hchlitss -8:22 PM Oct 27th, 2011

katherinekleon Q2 Research yourself, research your objective, research target audience. Identify why you're the "one to buy." What is your "hook" #hchlitss -8:22 PM Oct 27th, 2011

rv_rikard @kdhoffman2 -- whopps! Sorry for jumping the gun.... #hchlitss -8:21 PM Oct 27th, 2011

kdhoffman2 oops, sorry rv #hchlitss -8:21 PM Oct 27th, 2011

kdhoffman2 Q2: What are your recommendations for others who are interested in getting attention? #hchlitss -8:21 PM Oct 27th, 2011

katherinekleon @IIIGifts yes, to clarify. All screen names used. When individual submitted to Mayo, then they used actual name and contact info #hchlitss -8:20 PM Oct 27th, 2011

ncscadsurvivor @chemobrainfog Noone ever expressed any. Msgboard lets you choose to post public, members only or just you. #hchlitss -8:20 PM Oct 27th, 2011

rv_rikard Q2: What are your recommendations for others who are interested in getting attention? #hchlitss -8:20 PM Oct 27th, 2011

katherinekleon All was done through screen names; no identification whatsoever. Only at time of pilot study did privacy become issue #hchlitss -8:19 PM Oct 27th, 2011

IIIGifts Re: trust how do pt ID in message board community true names and faces or anonymous? #hchlitss -8:19 PM Oct 27th, 2011
ncscadsurvivor Don't forget the pregnancy/childbirth ones; I think that's the biggest group, maybe. #hchlitss -8:19 PM Oct 27th, 2011

kdhoffman2 @katherinekleon Pts forming research networks don't have to deal w/regulations like HIPPA & IRB. Clinical investigators R limited #hchlitss -8:19 PM Oct 27th, 2011

katherinekleon @ncscadsurvivor yes, others were connective tissue disorders, Ehlers Danlos, later FMD #hchlitss -8:18 PM Oct 27th, 2011

chemobrainfog any members concerned about privacy of their information? #hchlitss -8:18 PM Oct 27th, 2011

katherinekleon Data evolved over time. "Perfect" opportunity challenging. Virtual nature required unique partner. Trust. Believability #hchlitss -8:17 PM Oct 27th, 2011

kdhoffman2 Sophisticated & specific pt-initiated research questions--clear research allows researchers to visualize success #hchlitss -8:17 PM Oct 27th, 2011

ncscadsurvivor @AfternoonNapper lots of us had events right around our periods--either had just started, or started w/in a day or 2 of our SCADs #hchlitss -8:17 PM Oct 27th, 2011

katherinekleon there were trends that I pulled out for the proposal to Dr. Hayes. At the time, it was all informal on the msg board #hchlitss -8:16 PM Oct 27th, 2011

ncscadsurvivor We all told our stories; K logged our symptoms,treatments, what kind of SCAD (preg-related, connective tissue dx, no cause). #hchlitss -8:15 PM Oct 27th, 2011

katherinekleon each woman who found the msg board added new perspective; enhanced research goals/agenda over time #hchlitss -8:15 PM Oct 27th, 2011

kdhoffman2 MT@katherinekleon kept the data including treatment received, individual concerns #hchlitss -8:15 PM Oct 27th, 2011

AfternoonNapper Did you as patients/survivors immediately notice any patterns in the data? #hchlitss -8:14 PM Oct 27th, 2011

chemobrainfog ty for clarifying. #hchlitss -8:14 PM Oct 27th, 2011

kdhoffman2 MT @katherinekleon: Katherine kept the data. Age at time of SCAD, event (pregnancy/cause unknown), artery involved, #hchlitss -8:14 PM Oct 27th, 2011

katherinekleon @chemobrainfog it was on the WomenHeart online community via Inspire. our conversations were the raw data #hchlitss -8:13 PM Oct 27th, 2011

ncscadsurvivor No, we don't have a google group: Google's search engine pulls up public discussions from the message board. #hchlitss -8:13 PM Oct 27th, 2011

katherinekleon Dig for details. Women great with posting own surveys. Own ideas, SCAD theories. Researched ourselves through online community. #hchlitss -8:12 PM Oct 27th, 2011

kdhoffman2 @ncscadsurvivor That is an important piece of information I didn't know #hchlitss -8:12 PM Oct 27th, 2011

chemobrainfog You set up an open google group? #hchlitss -8:12 PM Oct 27th, 2011

katherinekleon I did. Age at time of SCAD, event (pregnancy/cause unknown), artery involved, treatment received, individual concerns #hchlitss -8:12 PM Oct 27th, 2011

ncscadsurvivor Q1: Google archives our messages from the Inspire board, so that's how I found the group, & Katherine, after my own AMI & SCAD. #hchlitss -8:11 PM Oct 27th, 2011

AfternoonNapper @katherinekleon Who kept this database? Patients/you? #hchlitss -8:11 PM Oct 27th, 2011

kdhoffman2 what kind of data? #hchlitss -8:11 PM Oct 27th, 2011

katherinekleon Laura can tell more about keeping us growing #hchlitss -8:10 PM Oct 27th, 2011

katherinekleon Slowly built "database" with each conversation. Keeping threads going key to attracting new SCAD survivors to WH/Inspire. #hchlitss -8:10 PM Oct 27th, 2011

katherinekleon Three grew to 86 by fall of 2009. Finding each other around globe one obstacle for SCAD as rare disease.Took time. #hchlitss -8:09 PM Oct 27th, 2011
IIIGifts Hi every one, I'm Alisa Hughley patient advocate, ePatient and sister of a deceased organ donor. Happy to be here #hchlitss -8:09 PM Oct 27th, 2011

katherinekleon Met fellow survivors on WomenHeart online community, hosted by Inspire. My case, over six years of chatting and sharing #hchlitss -8:09 PM Oct 27th, 2011

ncscadsurvivor Q1: That's Katherine's specialty; I came in at the end so she can go first. #hchlitss -8:09 PM Oct 27th, 2011

katherinekleon thanks! same @AfternoonNapper (love your profile pic btw) #hchlitss -8:08 PM Oct 27th, 2011
kdhoffman2 Q1:Many in social network health advocacy would like to know specifics of the research you provided Mayo..step by step to success #hchlitss -8:08 PM Oct 27th, 2011

kdhoffman2 there is so much to cover that we are going to plunge into this! #hchlitss -8:08 PM Oct 27th, 2011
nursefriendly @rv_rikard Gotcha, will hold off on the retweets, usually do so liberally #hchlitss -8:07 PM Oct 27th, 2011

jamierauscher Hi everyone, I'm a health com professional based in Boston #hchlitss -8:07 PM Oct 27th, 2011
AfternoonNapper @ncscadsurvivor @katherinekleon So awesome to "meet" you both! #hchlitss -8:07 PM Oct 27th, 2011

nursefriendly We meet again :) RT @just_planted: Hi everyone! I'm Jennifer from Virginia.Currently a #nurse and a #student in Radiation Oncology #hchlitss -8:06 PM Oct 27th, 2011

kdhoffman2 Welcome @just_planted #hchlitss -8:06 PM Oct 27th, 2011

rv_rikard and, 3) we ask everyone to RT as little as possible to keep the discussion focused :) #hchlitss -8:06 PM Oct 27th, 2011

katherinekleon nice to meet everyone. this is exciting. #hchlitss -8:06 PM Oct 27th, 2011

ncscadsurvivor @AfternoonNapper Yes, and @katherinekleon is the other. #hchlitss -8:06 PM Oct 27th, 2011
rv_rikard 2) a copy of the discussion will be made available on http://t.co/6sK9g94Z #hchlitss -8:05 PM Oct 27th, 2011

just_planted Hi everyone! I'm Jennifer from Virginia. Currently a #nurse and a #student in Radiation Oncology #hchlitss -8:05 PM Oct 27th, 2011

AfternoonNapper @ncscadsurvivor Are you one of the Mayo SCAD participants? #hchlitss -8:05 PM Oct 27th, 2011

rv_rikard 1) @kdhoffman2 and @rv_rikard will RT discussion questions, #hchlitss -8:05 PM Oct 27th, 2011

kdhoffman2 Thx for coming @chemobrainfog @AfternoonNapper #hchlitss -8:05 PM Oct 27th, 2011

joltdude John.. IT guy, diabetic, patient advocate, and generally curious #hchlitss -8:05 PM Oct 27th, 2011

ncscadsurvivor Hi John! And everyone else, too! Great to be here. #hchlitss -8:04 PM Oct 27th, 2011

nursefriendly You caught my eye :) Thought I'd look a little closer. RT @kdhoffman2: Thanks for joining us @nursefriendly @CFigueroaMD #hchlitss -8:04 PM Oct 27th, 2011

chemobrainfog hi, annemarie here, breast cancer "survivor" the leader of my medical

AfternoonNapper Good evening to everyone! #hchlitss -8:04 PM Oct 27th, 2011

katherinekleon @teaminspire Hi john! a friendly logo, nice to see you. #hchlitss -8:04 PM Oct 27th, 2011

CFigueroaMD I'm an ID physician, interested in technology, fascinated with #SoMe #hchlitss -8:04 PM Oct 27th, 2011

kdhoffman2 Thx for joining us @teaminspire #hchlitss -8:03 PM Oct 27th, 2011

teaminspire Hi all, John Novack from http://t.co/FTXlz4AX, online patient support communities #hchlitss -8:03 PM Oct 27th, 2011

kdhoffman2 Thanks for joining us @nursefriendly @CFigueroaMD #hchlitss -8:03 PM Oct 27th, 2011

rv_rikard @kdhoffman2 and I have 3 requests for this evenings chat..... #hchlitss -8:02 PM Oct 27th, 2011

nursefriendly RT @kdhoffman2: We'll take about 5 mins. to introduce ourselves and then start with first question/topic. All comments are our own, not employers #hchlitss -8:02 PM Oct 27th, 2011

ncscadsurvivor Hi, I'm Laura, had a heart attack 2 + SCAD yrs ago w/ no risk factors. Found online support group, hooked up w/ @katherinekleon #hchlitss -8:02 PM Oct 27th, 2011
kdhoffman2 We'll take about 5 mins. to introduce ourselves and then start with first question/topic. All comments are our own, not employers #hchlitss -8:02 PM Oct 27th, 2011

nursefriendly RT @katherinekleon: Hello I'm Katherine Leon, Alexandria, VA. SCAD/bypass survivor. Started ball rolling on SM patient-initiated research at Mayo. #hchlitss -8:02 PM Oct 27th, 2011

nursefriendly Hello Everyone, Andrew Lopez, RN from #newjersey :) #nurse #entrepreneur #parent #webmaster #epatient #hchlitss #hchlitss -8:01 PM Oct 27th, 2011

CFigueroaMD Good evening! #hchlitss -8:01 PM Oct 27th, 2011

kdhoffman2 Good evening everyone! #hchlitss -8:01 PM Oct 27th, 2011

katherinekleon Hello I'm Katherine Leon, Alexandria, VA. SCAD/bypass survivor. Started ball rolling on SM patient-initiated research at Mayo. #hchlitss -8:00 PM Oct 27th, 2011

rv_rikard Good evening to all! #hchlitss -8:00 PM Oct 27th, 2011

nursefriendly RT @kdhoffman2: Welcome to 1st health communication health literacy & social sciences #hchlitss chat.@Katherinekleon and @ncscadsurvivor guests #hchlitss -8:00 PM Oct 27th, 2011

teaminspire RT @colleen_young: #hchlitss chat starting in minutes. Join host @kdhoffman2 at 8pm ET -8:00 PM Oct 27th, 2011

kdhoffman2 Welcome to 1st health communication health literacy & social sciences #hchlitss chat.@Katherinekleon and @ncscadsurvivor guests #hchlitss -8:00 PM Oct 27th, 2011



Wednesday, October 26, 2011

First #hchlitss Chat with Guests Katherine Leon and Laura Haywood-Cory

We are honored to have as our first guests on Health communications, health literacy and social science (#hchlitss) two women who are making a difference in health advocacy. Katherine Leon and Laura Haywood-Cory.   

Last week they were featured speakers at the Health Communications Summit known as #mayoragan among twitter chats.  

As Katherine states, "Last week’s experience through the Mayo Clinic Center for Social Media is what has defined my role as patient advocate. Before, I just felt I was doing what needed to be done, and never put a label on it."


And what needed to be done is research on spontaneous coronary artery dissection (quite mouthful so SCAD for short).  




SCAD is an extremely serious and sometimes fatal condition. The coronary artery wall has 3 layers. The wall develops a tear, causing blood to flow between the layers of the arterial wall. Pieces of the arterial wall can act as a flap, stopping the flow of blood and causing a heart attack or even sudden death.  Eighty percent of the people suffering from SCAD are women.


Katherine learned that there was no research on SCAD so she went to work.  Our chat Thursday October 27th at  8 pm EST will be about her journey. Part of that journey led to her friendship with Laura Hayword-Cory who she met on a social support network.  She has been a close ally, support and friend and joined Katherine in her journey to Mayo.  


If you have any questions for our chat, please leave them in the comments section.  Please join us to learn how to use social media and social networks to advocate for research.  






Links to resources on SCAD and the study that Katherine and Laura started are below (Thank you Katherine for these links.)



  • Mayo Clinic study Web site, with links to the application forms


  • Tweet MS, Gulati R, Aase LA, Hayes SN. Spontaneous coronary artery dissection: a disease-specific, social networking community–initiated study. Mayo Clin Proc. 2011;86(9):845-850. Abstract/FREE Full Text


  • Brandom BW. Electronic Communication and Medical Research: Beyond the Record. Mayo Clin Proc.2011;86(9):836-837.


  • Mayo Clinic videos detailing the research project

http://www.youtube.com/watch?v=4WcFYsucy1w&feature=relmfu










Hope to see you at the new TweetChat on Thursday, October 27 at 8pm EST.